A program of the Contra Costa Community College District (4CD) Contra Costa College Diablo Valley College Los Medanos College
The 4CD Pitch Competition Apply now
2026 · The 4CD Pitch Competition

Pitch your
idea to the
Diablo Valley.

Cafés, breweries, and nail salons. Construction trades, aviation, and industry. Biotech, health tech, and software. Every kind of business this valley actually runs on belongs on this stage — and one Contra Costa Community College District class, credit or not, makes you eligible.

Step 01 · Apply

Submit your idea

Due Mon · Nov 2, 2026 · 11:59pm PT

A short description of your business idea and a deck of no more than 15 slides. No video, no prior experience required — just current 4CD enrollment.

Step 02 · Finalists

10 teams advance

Announced Fri · Nov 6, 2026

Selected by the screening panel and notified on Nov 6 — exactly two weeks before the final, so every team gets the full mentoring window.

Step 03 · Compete

Live final, on stage

Fri · Nov 20, 2026 · 9:00am

Three minutes to pitch, two minutes of judges' questions. Cash prizes, audience vote, and reception.

§ 01 — About

One district. One application. Every kind of business.

This is a 4CD competition. If you are enrolled in a Contra Costa Community College District course — any course, at any of our colleges — you are eligible to apply.

For the past several years, the Contra Costa Community College District has hosted an annual Business Pitch Competition at DVC's Pleasant Hill campus — student founders sharing ventures spanning wellness tech, food sustainability, hardware, and student support. Past winners have gone on to pilot with Contra Costa County agencies and BART.

For 2026 we've widened the door without leaving the district. Community members are welcome to compete — they just have to be enrolled in a 4CD class. That includes non-credit Community Education courses: a ceramics class, a QuickBooks workshop, an ESL course, a welding certificate. One class is enough. Enroll, then apply.

There are no tracks and no categories. Students, dual-enrolled high schoolers, and community members in a non-credit class all fill out the same form and stand on the same stage. What we are actively recruiting is range — see the room we're trying to build.

Enroll at any 4CD college
  • Diablo Valley College
  • DVC San Ramon
  • Contra Costa College
  • Los Medanos College
  • LMC Brentwood
  • Community Ed · non-credit
  • Dual enrollment
  • Credit courses
  • Any subject
§ 02 — The room

We want a room that looks like the Diablo Valley.

An hour northeast of Silicon Valley.
Nothing like it — on purpose.
Concord · Pleasant Hill · Martinez · Walnut Creek · Pittsburg · Antioch · Brentwood · Oakley · Clayton · Lafayette · Danville · San Ramon · Moraga · Orinda · Richmond · San Pablo · Pinole

We are not auditioning to be the other valley. We are cafés, breweries, bakeries, and nail salons. We are aviation and industry out past the airfield. We are biotech and health tech in the labs. And we are construction trades — a lot of construction trades.

That's the economy people here actually work in, so that's the room we want on this stage. There is no venture-scale requirement and no technical co-founder required. A framing contractor with a hiring plan is a business. A second bakery location is a business. Bring the software too — just don't assume it has a head start. It doesn't.

One field · every kind of business

One application. One rubric. One stage.

No separate tracks, no beginner bracket, no category handicap. A nail salon expansion and an AI product go into the same pile, in front of the same panel, scored against the same five criteria.

Main Street, trades & industry
  • Cafés, breweries, bakeries, taquerias
  • Nail salons, barbers, fitness studios
  • Construction trades · framing, electrical, HVAC, concrete
  • Landscaping, cleaning, auto repair, hauling
  • Aviation, manufacturing & industrial services
  • Retail, childcare, bookkeeping, event work
Science, health & product
  • Biotech & life sciences
  • Health tech & medical devices
  • Software, apps & marketplaces
  • AI & data tools
  • Hardware, robotics & wearables
  • Consumer products & packaged goods
§ 03 — Timeline

The road to Nov 20.

Sept 15Applications open

Applications open — the form is live

The application form is open now. If you're not enrolled in a 4CD class yet, this is the window to sign up for one — including any non-credit Community Education course.

Nov 2Deadline · 11:59pm PT

Applications due at 11:59pm

Submit a short description of your business idea and a slide presentation of no more than 15 slides by 11:59pm PT on Monday, Nov 2. No video is required at this stage. Late submissions are not accepted; the screening panel begins review the next morning.

Nov 6Finalists named

The 10 finalists announced

Each application is reviewed by two members of a multi-person screening panel; the ten highest-scoring teams advance. Finalists are notified on Friday, Nov 6 — exactly two weeks before the final. Finalists then submit a final-draft deck and an optional 1-minute public YouTube video.

Nov 6 → 20Mentoring window

A full two weeks of intensive support

The mentoring window now opens two weeks ahead of the final. Finalists are paired with mentors and given deck reviews, pitch coaching, financial-model review, and dry-run sessions — with Main Street teams matched to operators and lenders, not just startup advisors. Optional drop-in office hours every weekday evening at the DVC business department.

Nov 20Live final

The stage. The judges. The prize.

Three minutes to pitch, two minutes of Q&A. Audience vote runs throughout. Winners announced live; reception immediately following with judges, mentors, and the district's founder and small-business community.

§ 04 — Prizes

Cash prizes, mentorship, and a real audience.

Grand Prize
$1,000
First Place

Cash prize, on-stage recognition, and an introduction round to local investors, lenders, and small-business advisors.

Runner-up
$500
Second Place

Cash prize and continued mentor matching post-event.

Third
$250
Third Place

Cash prize and recognition.

Audience vote
$50
People's Choice

Live audience vote during the final. Open to all finalists.

Prize amounts shown reflect the 2025 finals; the 2026 districtwide edition will scale prizes to the expanded field. Final amounts confirmed when finalists are named.

§ 05 — How it's judged

Local leaders, working entrepreneurs, real industry seats.

Past judges · 2024 & 2025
  • Kim Trupiano
    Mayor, City of Clayton
  • Ruby Grover
    Sunvalley Shopping Center
  • Nayab Siddiqui
    COO, ZAYNA Ventures
  • Dan Siegel
    Local entrepreneur
  • McGrail Reynolds
    The Coding School
  • Jason Cragholm
    CEO, Qualscore
  • Doug Skinner
    Founder, Intentional Management LLC

2026 panel announced in October.

How scoring works
  • Two scored rounds
    Screening application, then the live final
  • 50 points each
    Five categories, 10 points apiece
  • Screening
    Open to every applicant; two reviewers each
  • The final
    The ten finalists only, scored live on stage
  • Separate scores
    Screening results do not carry into the final
  • People's Choice
    Live audience vote, separate from the rubric

The full category-by-category rubric for both stages is published below — see § 06, Scoring. Nothing is scored on anything that isn't on it.

§ 06 — Scoring

Fifty points to make the cut. Fifty more on the stage.

Scoring happens in two rounds, on two published rubrics. The first is for everybody: every application submitted by 11:59pm PT on Nov 2 is scored on the screening rubric, and the ten highest-scoring teams become the finalists. The second rubric is used only at the live final, and only those ten teams are scored on it. Each round is worth 50 points, and every category is worth 10.

The two scores are completely separate — your screening score does not carry into the final. Screening decides who gets on stage and nothing more. Squeaking into the ten costs you nothing there, and topping the screening round buys you nothing either: all ten finalists start the final at zero.

Entry rules
  • Enrollment Current enrollment at Contra Costa College, Diablo Valley College, or Los Medanos College.
  • Deadline Applications close at 11:59pm PT on Monday, Nov 2. Late entries are not accepted.
  • What you submit A short description of the business idea, plus a slide presentation of no more than 15 slides.
  • Team size No more than five people on a team. Solo founders are permitted.
  • Existing businesses Eligible if the business has less than $25,000 in total assets or annual revenue.
  • Competed before? Welcome back — but your new submission must be a different concept.
  • Multiple entries Allowed. A finalist still pitches only once at the live event, solo or on a team.
  • Finalists The top 10 are announced on Friday, Nov 6.
  • Where to apply One form for everybody — start your application.
Round one · Initial screening

Elevator pitch

50pts
Everyone Every application submitted by 11:59pm PT on Nov 2 is scored on this rubric — the written description of the idea and the deck of up to 15 slides. The ten highest scorers advance to the final.
CategoryDescriptionPossible points
Clean formatting Fonts, layout, sentence and paragraph structure. 10
Quality of writing Professional, grammar, punctuation, etc. 10
Description of business idea How likely is this idea going to become a real business (feasibility / viability)? Description of product or service? Market size and potential? 10
Rationale & supporting information How much, if any, supporting information was provided to justify the idea? 10
Initial slide deck draft / outline Did the slide deck address all necessary components for the pitch? 10
Total points50
Round two · Live final

Final presentations

50pts
Finalists only Used on stage on Nov 20, scored only for the ten finalists selected in the screening round.
CategoryDescriptionPossible points
Demeanor & delivery Appropriate language and logical flow? Supported by data and/or examples? Confidence and sincerity? 10
Problem–solution statement Is the description of the proposed problem clear and the proposed solution viable? 10
Market analysis & plan Product/service described with market sizing and potential? Information and/or data on traction? 10
Conclusion Was the "ask" specific, clear, and convincing? 10
Quality & clarity of slide deck Formatting, easy to read and understand, thorough with supporting data and information. 10
Total points50

One rubric for everyone. A neighborhood service business and an AI product are scored against the same categories — no category is graded on a curve, and no judge is asked to weigh "scalability" against a business meant to serve one town well. The People's Choice award is decided by the live audience vote and sits outside these rubrics.

§ 07 — Past finalists

Two years of ventures that walked off this stage.

2025
4CD Districtwide Final
Pleasant Hill campus · Jan 2026 recap
1st · $1,000

WellPulse

Anonymous, QR-code based wellness survey giving organizations real-time insight into mental health trends while protecting individual privacy. Now piloting at the county and BART level.

Anya Gupta · Walnut Creek
2nd · $500

Leftoverly

Helping restaurants reduce food waste by selling surplus meals at affordable prices. Founded by a dual-enrolled DVC student and Northgate High School junior.

Zachary Lee · Concord
3rd · $250

Scholarise

Helping community college students track scholarships, internships, and coursework as they prepare to transfer. Prize money funded a scholarship for underrepresented transfer students.

Floris Brussaard · Concord
People's Choice · $50

Garydian Angel

A voice-activated wristband focused on calm, family-centered safety alerts. Selected by audience vote on the night of the competition.

Anzell Ross
2024
DVC Business Pitch Competition
Diablo Room · November 22, 2024
1st Place

Scholarise.org

Scholarships, internships, coursework tracking, and essay help for community college students.

Floris Brussaard
Finalist

JobJump

A platform connecting talented teens with freelance opportunities.

Mauricio Herrera
Finalist

ClickInvest

Investment coaching for young adults.

Vanessa Lule
Finalist

DreaMe Dolls

Diverse plush dolls empowering children to embrace their heritage.

Tenisha Manoharan
Finalist

ATRUST

An app that detects scam calls, messages, and emails.

Yahaira Kqrimaya
Finalist

Gaiter

Software enhancing triage accuracy with integrated patient histories.

Jessica Nguyen
Finalist

Hyperband

A wristband that buzzes until you complete tasks in the app.

Brooke Clifton
Finalist

Healthy Habits Helper

Keychain accessory promoting healthy habits and goal progress.

Madeleine Lee
Finalist

Camels & Sunsets · Storytime

Clothing brand merging UAE heritage with California style.

Ahmed Alwaswasi
Finalist

Audiobook Tool

A tool for easily converting owned books to audio.

Andrew Gabriel
§ 09 — FAQ

Common questions.

What does 4CD stand for?

The Contra Costa Community College District. It's made up of three colleges — Contra Costa College in San Pablo, Diablo Valley College in Pleasant Hill (plus its San Ramon campus), and Los Medanos College in Pittsburg (plus its Brentwood center) — along with districtwide Community Education. Enrollment at any of them, in any course, makes you eligible to compete.

Who can apply?

Anyone currently enrolled in a Contra Costa Community College District course. That's the only eligibility bar: one active enrollment at DVC, Contra Costa College, or Los Medanos College. Credit students, dual-enrolled high school students, and community members in a non-credit class all use the same application — there are no separate tracks. There are no citizenship or status requirements.

How do I apply?

Through one form: the 2026 application. It asks for a short description of your business idea and a slide presentation of no more than 15 slides — nothing else. Everyone uses the same form, and it closes at 11:59pm PT on Monday, Nov 2.

I'm not a student. Can I still compete?

Yes — enroll in a class and you're eligible. It does not have to be a business class, a full course load, or a credit course. A single non-credit Community Education class counts: cooking, ceramics, computer basics, ESL, QuickBooks, welding, yoga. Register for one 4CD course, keep the enrollment active through Nov 20, and you can apply.

Does it count if the class is non-credit Community Education?

It does. Non-credit Community Education enrollment carries exactly the same eligibility as a credit course — a single Community Education class puts you on the same footing as a full-time credit student, with no separate track and no extra paperwork.

My business isn't tech. Is it still a fit?

It's more than a fit — it's the point. We are actively recruiting Main Street: restaurants, food trucks, salons, landscaping and trades, childcare, retail, cleaning, bookkeeping, repair shops. Brick-and-mortar and service businesses compete on the same stage, in front of the same judges, against the same five scoring criteria as the software and AI teams. You do not need a technical co-founder, a prototype, or a growth chart.

Does my idea need to be a real business already?

No — a concept on a single slide is welcome. You may also pitch a business that already exists, as long as it has less than $25,000 in total assets or annual revenue. Past that, it has outgrown this competition. The screening rubric scores the description of the idea and the rationale behind it, so an early-stage team is not penalized for having no traction yet — but supporting evidence, where you have it, is worth points.

Can I apply with a co-founder or team?

Yes. A team may have no more than five people, and solo founders are absolutely permitted. List every team member on the application; only listed members are eligible to present on stage.

What does the application include?

Two things: a short description of the business idea, and a slide presentation of no more than 15 slides. No video at this stage. Everything is due by 11:59pm PT on Monday, Nov 2. Finalists then submit a final-draft deck and an optional 1-minute YouTube video. Open the application form →

Can I submit more than one application?

Yes, you can submit multiple applications. But a finalist pitches only once at the live event, whether solo or as part of a team — so if more than one of your entries makes the top ten, you will be asked to choose which one goes on stage.

I entered a previous year. Can I compete again?

Yes — past participants are welcome back, including past winners. The one condition is that your new submission must be a different concept from the one you pitched before. Come back with something new.

What kind of mentoring do finalists get?

The mentoring window is a full two weeks — it opens when finalists are named on Friday, Nov 6 and runs to the final on Friday, Nov 20. Every finalist team is matched with one or more mentors drawn from 4CD business faculty, alumni founders, past judges, and working local operators. Support includes deck reviews, pitch coaching, financial-model feedback, and live dry-runs in the actual venue. Main Street teams are matched with people who have run storefronts and payrolls, not only startup advisors.

Is there a weekly Zoom session I can join?

Yes — a live Zoom drop-in every Friday at 4pm PT, running weekly through the competition. Bring your deck or your questions; it's the same kind of help you'd get in the Discord, just live and face-to-face. Join the Friday Zoom → (Meeting ID 819 5141 5734, passcode vikings).

Do I keep ownership of my idea?

Yes. You retain 100% ownership of your venture, IP, and equity. The competition takes no equity, no fees, and no rights to your work. You grant us the right to use your name, logo, and pitch summary for promotional purposes only.

Is the final event open to the public?

Yes — and we encourage it. The November 20 final is free to attend, and attendance requires no enrollment of any kind. Invite your family, your customers, your potential investors, and your skeptics. The audience vote is real.

Is there a flyer I can print about this competition?

Yes — two, both sized for US Letter and free to post anywhere on campus or around town. Print at 100% / actual size; don't let the print dialog scale to fit.

The quarter-page sheet has dashed cut lines down the middle — one sheet gives you four handbills. If your printer can't reach the edge of the page, the colored bands will trim slightly; no text will be lost.

There is also an eleven-slide deck covering the whole competition, if you're presenting this to a class, a club, or a department meeting.

Arrow keys or space to advance, F for full screen, and the Print button in the bottom bar exports one slide per page as PDF. Nothing to install and nothing to download. To leave the deck, use the ← 4cdpitch.com link in its top-left corner — or just close the tab.

Running a lobby screen or a hallway monitor? There's a single slide sized for that, with the deadline and final date large enough to read from across a room, plus a QR code for anyone who wants the rest of the details.

I have a question that isn't here.

Ask it in the Discord — that's the fastest way to reach the organizers, and odds are someone else was wondering the same thing. If you'd rather ask privately, email rbuckley@dvc.edu and we'll get back to you within two business days.

Discord · Weekly Zoom · Free · Open now

Join the community.

You don't have to wait for the deadline to start. The Discord is where applicants ask the organizers questions, find a co-founder, get a deck torn apart before a judge sees it, and hear about workshops and office hours first.

  • Ask the organizers anything — no question is too basic
  • Find teammates and co-founders across all three colleges
  • Deck feedback and practice-pitch threads
  • Workshop, office-hour, and deadline reminders
  • Main Street channels and tech channels, side by side
  • Live Zoom drop-in every Friday at 4pm to work on your application
Open now · Due Mon Nov 2 · 11:59pm PT

Bring an idea.
Leave with a deck, a network, and maybe a check.

Whether you're 16 with an app idea or 46 with a lease you're ready to sign — this is the stage. One 4CD class is all it takes to be eligible, and any class counts. One description, one deck. We'll do the rest.

The application form is open. Questions while you're filling it in? Join the Discord — organizers and other teams are in there.